Variable Fields in Mass SmS Creator

Variable fields in DriverHub’s Mass SMS Creator allow you to send personalized text messages to multiple candidates or team members at once. These fields automatically pull information from each recipient’s profile so you can create customized messages without retyping the same details.

This saves time and ensures each recipient receives a message that feels personal and accurate.

Video Walkthrough

Sending a Mass SMS with Variable Fields

Navigate to the correct browser for your audience (Team Member Browser, Candidates Browser, or Leads Browser).
Select the people you want to message by checking the boxes on the left side.
Click Send Text Message above the column headers.
If any selected people do not have a valid mobile number, a warning will appear. You can continue and the message will send to those who are eligible.
In the message window, type your text and insert variable fields to personalize it.
For example, typing Hi {{persona.fname}}, thank you for applying! will send :
1. “Hi Antonio, thank you for applying!” to Antonio
2. “Hi Linda, thank you for applying!” to Linda
3. “Hi Michael, thank you for applying!” to Michael.
When finished, click SMS All to send your message.

Available Variable Fields

You can use variable fields from the Persona, Application, Manager, and Company menus when composing your message.

Persona Variable Fields

First Name = {{persona.fname}}
Middle Name = {{persona.mname}}
Last Name = {{persona.lname}}
Full Name = {{persona.full_name}}
Link to Applications/Form Packet = {{persona.vue_persona_summary_url}}
SSN = {{persona.ssn}}
Gender = {{persona.gender}}
Email = {{persona.email}}
Primary Phone = {{persona.primary_phone}}
Status = {{persona.status}}
Address = {{persona.address}}
City = {{persona.city}}
State = {{persona.state}}
Zip = {{persona.zip}}
Country = {{persona.country}}
Location = {{persona.location.name}}
Region = {{persona.location.region.name}}
Super Region = {{persona.location.region.super_region.name}}
Business Unit = {{persona.business_unit}}

Application Variable Fields

Application variable fields pull details from a persona’s primary application, which is the most recent, contingent, or in-progress application.

Recruiter Email = {{persona.primary_app.recruiter.email}}
Recruiter First Name = {{persona.primary_app.recruiter.fname}}
Recruiter Last Name = {{persona.primary_app.recruiter.lname}}
Recruiter Full Name = {{persona.primary_app.recruiter.full_name}}
Recruiter Primary Phone = {{persona.primary_app.recruiter.primary_phone}}
Assignee Email = {{persona.primary_app.assignee.email}}
Assignee First Name = {{persona.primary_app.assignee.fname}}
Assignee Last Name = {{persona.primary_app.assignee.lname}}
Assignee Full Name = {{persona.primary_app.assignee.full_name}}
Assignee Primary Phone = {{persona.primary_app.assignee.primary_phone}}
Position Name = {{persona.primary_app.position_opening.position.name}}
Position Job Name = {{persona.primary_app.position_opening.position.job.name}}
Position Opening Name = {{persona.primary_app.position_opening.name}}
Location Name = {{persona.primary_app.position_opening.location.name}}
Location Address = {{persona.primary_app.position_opening.location.address1}}
Location City = {{persona.primary_app.position_opening.location.city}}
Province/Territory = {{persona.primary_app.position_opening.location.state}}
Postal Code = {{persona.primary_app.position_opening.location.zip}}
Location Region = {{persona.primary_app.position_opening.location.region.name}}
Location Super Region = {{persona.primary_app.position_opening.location.region.super_region.name}}

Manager Variable Fields

Email = {{persona.manager.email}}
Full Name = {{persona.manager.full_name}}
Primary Phone = {{persona.manager.primary_phone}}

Company Variable Fields

Name = {{company.display_name}}
Street Address = {{company.address}}
City = {{company.city}}
State = {{company.state}}
Zip Code = {{company.zip}}