Cost Per Lead and Hire

DriverHub has the ability to generate a report for you that can update you about cost per lead and hire. This allows for you to have a performance report that allows for comparison between advertisers and demonstrates cost per lead / per hire for each advertiser.

To locate this feature, go to the Navigation Toolbar, Reports, and then to Interactive and Cost Per Lead/ Hire Report.  

From there, you will see a screen that shows available advertisers. Using the Track Spending button, you can enter in your advertiser spend. Once you enter in your spending, click the refresh button to the left of the Track Spending button, and the chart will calculate the cost per lead and hire.

In the example above, in 01/2021, $10,000 was spent on Indeed advertising. DriverHub automatically tracked that we received 1273 leads for that month resulting in 66 hires. This averages out to $7.86 in cost per lead and $151.52 cost per hire. 

This is just one way in which DriverHub can assist you in making data driven decisions!